PortAventura World will open in February, extending the season to 11 months
PortAventura World will start in 2023 with the opening of the longest season in its history: about 300 days of emotions and unforgettable experiences that will arrive loaded with news for all audiences.
The resort will reopen its doors on February 17 to celebrate Carnival for the first time, an edition of 15 non-consecutive days that will last the weekends of February and March.
To kick off the season, PortAventura Park will decorate several of its areas in the purest carnival styleInspired by the celebrations of the most famous carnivals in the world (Rio de Janeiro and Venice), and will offer a wide program of activities that includes from itinerant shows and batucadas, to thematic floats and parades of comparsas.
In 2023, PortAventura Park will open its doors to the public for 276 days (+9% versus 2022 and +17% versus 2019), while Ferrari Land will extend its calendar for 264 days3% more than in 2022 and 21% more than in 2021. For its part, Caribbean Water Park will extend its opening for more than 100 days, 7% more than in 2022.
During the 2023 season, PortAventura World expects to exceed the record of visits and influx registered in previous yearsthanks to the commitment to the seasonality of its offer, with new experiences and campaigns for all audiences.
For David García, general manager of the PortAventura World business“The 2023 season promises to be unforgettable for all PortAventura World lovers. Not only will we start the year earlier than on other occasions to offer more and better opportunities to visit us, but we will do it in a big way with the first edition of Carnival in our history. All of us who are part of PortAventura hope that it will be the starting signal for a unique year that will generate the best memories for our clients”.
Sustainability and digitization, strategic pillars in 2023
During the new season, PortAventura World will reinforce its commitment to strategic axes such as sustainability, digitization and innovation. In terms of environmental responsibility and decarbonisation, the company will inaugurate the largest self-consumption photovoltaic plant in a holiday resort in Spain and one of the largest in Europe: PortAventura Solar.
The project, which was announced last August, has involved an investment of close to 5 million euros and will cover a third of the resort's energy needs.
Finally, digitization and innovation will be the other key pillars of PortAventura World. Over the coming months, the company will continue to promote strategic initiatives that enrich the customer experience, such as The Beat Challenge video game, an immersive experience ideal to complement the digital entertainment offer; or the promotion of one of its most recent and innovative projects: the LaLiga TwentyNine's sports bar, created within the framework of the joint venture with LaLiga and Kosmos to continue generating innovative proposals in the world of entertainment.